Been There, Done That!

With over 15 years as a digital marketer I've got hands on experience in just about every aspect of online marketing including website design, SEO, content marketing, social media marketing, email marketing, PPC, retargeting, nurture marketing, marketing automation and more.

Digital marketing, Online marketing and Internet marketing tactics

Here are a few highlights from my past 15 years as a digital marketing professional:

Positions and Responsibilities

  • VP of Digital Marketing for a $50 million company with 6 brands
  • Owner of a Telemarketing Service Bureau specializing in lead generation for small business
  • Director of Sales and Marketing for an IT training company
  • Owner of 3 Real Estate Lead Generation websites
  • Account Executive for one of the top content marketing agencies in the country
  • Managed $4 million annual paid search budget
  • Directed team of 29 Community Managers and bloggers

Results

  • 352% Increase in unique visitor traffic to company blog - year over year
  • 107% increase in unique organic visitors to company website in one year
  • 712% Increase in social media traffic to company blog - year over year
  • 72% Increase in non-branded traffic to company website
  • 18% Increase in leads from paid search while keeping cost per lead 37% below budget
  • 100% growth in sales in one year for IT Training company
  • 500% Increase in leads generated on company blog
  • Started and grew 3 Twitter accounts to over 20,000 engaged followers in less than 4 months
  • 377% increase in website visitor traffic from social media referrals

Digital Marketing Wingman

With over 18 years of digital marketing experience and as the owner of 6 websites, I've seen and tried a lot of tactics to drive business online.  Over the years I've continued to hone my skills and keep up with the rapidly changing times by managing 6 of my own websites and by following and reading books, blogs, guides and whitepapers from the brightest minds in digital marketing today.

I've also had the opportunity to meet and stay connected to some of the smartest digital marketers in the business who I consider to be my advisory board.

  • Ken Horst - Your Digital Marketing Wingman

    When I’m not infront of my computer you can find me spending time with my wife and two teenage kids, enjoying great food, watching movies, running, biking or throwing a Lacrosse ball.

My Mission

My mission is to provide small business owners and marketing professionals with the knowledge and tools to deliver amazing digital marketing results through the people they have now and by having access to a proven digital marketing executive on a part-time basis.

I do this through training, coaching and by offering my time in budget priced packages so business owners can get what they need, when they needed it at a price they can afford.

5 Reasons Your Website Isn't Generating Enough Leads or Sales

... and 12 things you can do to fix the problems and start generating more leads and sales now!

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